In March 2006 a bold step was taken. Against the odds BPIF Cartons, supported by Pro Carton staged an annual conference that proved to be an inspirational event for carton converters. Converters overcame initial reluctance to attend and through sheer determination and considerable effort by organisers and supporting companies alike they ultimately bit the bullet. What a great decision they made. The organiser’s proposition was that by meeting, listening, debating, learning and sharing, carton converters would be more inspired and grow stronger as a united group than they would by remaining apart.

Top of the Class
The delegates feed back from the Carton Conference 2006 was nothing short of amazing, not only did the scores exceed even the most optimistic forecast, but they expressly confirmed that after a two years time lapse they felt it would be the right to hold another conference. Twelve months have passed since that time and in a recent survey, held at a Belfast meeting, converters reinforced the earlier findings by demanding a March 2008 conference. The simple rule in marketing is - give customers what they want and they will buy from you – so with such ringing endorsements the plan is to do just that and build on the newly found confidence in the sector. Companies who supported the last conference shared in the benefits and gained considerable recognition from the converter audience in terms of appreciation, brand/product promotion and ‘contact’ development.

The 2008 event will deliver that and more – but this time Partner Companies will not have to back a hunch and hope, this time they can be sure that it is The Carton Converter Event to be involved in. Not only that, but the Carton Conference 2008 will be an ideal curtain raiser for your activity at major European Events, Drupa and/or Interpack to name just two. Be amongst the first to grab the opportunity. Remember every month you delay making the decision loses another month when your company is not being talked about and why would you want to lose out on publicity at no extra cost.